Memos

Every memo, most recent first.

  1. Product Strategy

    Crawl, Walk, Run Is Sometimes a Lie

    Sequenced rollout works when phases share a mechanism and misleads when they don't, and most teams never check which case they're in.

    6 min read

  2. Marketplaces

    The Cap Can't Police Sponsor Deals

    The Kawhi-Aspiration dispute shows salary-cap enforcement can't police a sponsorship market where the teams under scrutiny broker the deals.

    6 min read

  3. Product Leadership

    The Scarce Assets of Product Management

    The PM outputs that survive AI drafting are the ones that require standing inside an organization, not the artifacts that compress cleanly.

    6 min read

  4. Product Strategy

    The Solo Operator Can't Afford Inference

    Two arguments this site has made are in tension, and resolving it narrows the mom-and-pop SaaS thesis to low-token categories.

    5 min read

  5. Product Strategy

    Your Best R&D Lab Is Your Customer List

    Firms that turn their customer base into a distributed research division find product-market fit faster than firms with better internal labs.

    7 min read

  6. Marketplaces

    NIL's Ownership Gap: Daniels vs. LSU

    LSU's jersey fight with Jayden Daniels exposes a missing layer in the NIL marketplace: contracts for who owns a number after the athlete leaves.

    6 min read

  7. Product Leadership

    What Doesn't Compress

    Every automation wave commoditizes the mechanical middle of a job and reprices the scarce coupled inputs — judgment, taste, context, trust.

    8 min read

  8. Product Strategy

    RAF Bet the Format, Not the Talent

    Real American Freestyle only pays off if wrestling's rulebook was the ceiling, and the Fox Nation deal says the format bet is landing first.

    6 min read

  9. Product Leadership

    Writing PRDs when AI drafts them for free

    AI made PRD drafting a commodity, so problem framing is now the only PM skill that matters.

    6 min read

  10. Marketplaces

    Marketplaces Still Work — the Liquidity Math Changed

    AI has quietly rewritten marketplace unit economics, and match quality can be a moat again for the first time in a decade.

    6 min read

  11. Product Strategy

    YouTube's Peacock Bundle Is Slop Insurance

    YouTube bundled Peacock into Premium to buy brand-safe inventory that reassures advertisers as AI-generated content floods its core feed.

    6 min read

  12. Analytics

    Stop Burying Token Costs in COGS

    If CFOs don't attribute token spend to the feature, team, or customer driving it, they'll over-invest in cheap AI and under-price expensive usage.

    6 min read

  13. Organization Design

    Red Bull's Real Problem Is a Leaking System

    Red Bull's decline isn't the loss of Verstappen or Horner — it's the erosion of the system that once made any single exit survivable.

    6 min read

  14. Artificial Intelligence

    AI Is Oil, Not God

    Treat AI as a commodity input that has to be refined and distributed, and you predict where the money actually lands.

    6 min read

  15. Marketplaces

    Why Alpine's Next Co-Owner Needs More Than Cash

    As F1 team valuations spiral toward $10 billion, capital is commoditized and control is scarce—money-only co-owners get diluted out.

    6 min read

  16. Organization Design

    FIFA's Equity Plan Exposes a Broken Structure

    FIFA cannot sell a stake in the World Cup because its command structure was built for control, not the consent monetization now requires.

    6 min read

  17. Growth

    Strategic freemium — the death of "give it all away"

    Unlimited free tiers are dead; the winning move is drawing a deliberate upgrade line that converts without alienating your existing users.

    6 min read

  18. Growth

    The 60-second time-to-value benchmark

    PLG 1.0 chased a 10-minute time-to-value. PLG 2.0 demands 60 seconds, and AI-native products deliver value before signup.

    6 min read

  19. Marketplaces

    The NFL's Prediction Markets Fight Is About Rights

    The league's 'objectionable' framing isn't consumer protection—it's a defense of who gets paid when its games become tradable events.

    6 min read

  20. Product Strategy

    Anthropic's Open-Weights Stance Is Containment

    Anthropic's refusal to open-weight frontier models reads as a competitive containment strategy, and it survives only while open models trail closed ones.

    6 min read

  21. Product Leadership

    Vibe coding is a PM skill, not an engineering shortcut

    PMs who ship a working prototype in the interview win offers because they close the gap between hypothesis and evidence fastest.

    6 min read

  22. Product Strategy

    Spending the Audience to Buy the Ecosystem

    The FIA optimized the 2026 F1 rules for manufacturers and sustainability, and paid for both with the one asset it can't refill: fan trust.

    6 min read

  23. Product Strategy

    The substrate is always rented

    Compounding advantage requires a stable substrate you don't control, so the strategic question is how long yours stays stable.

    6 min read

  24. Product Strategy

    When the moat becomes the anchor

    A shift in the underlying substrate turns an incumbent's greatest strength into a liability, leaving it least able to adapt.

    6 min read

  25. Growth

    PQLs Are the New MQL

    The signals that predict conversion aren't email opens and webinar sign-ups — they're the sequence of features a user adopts in their first week.

    7 min read

  26. Product Strategy

    The Mom-and-Pop SaaS Era and the End of Scale-or-Die

    AI-built single-operator software will fragment horizontal markets into thousands of durable niches, proving defensibility no longer requires venture-scale growth.

    6 min read

  27. Organization Design

    Product Ops Is Now Load-Bearing

    Product Ops stopped being a support function; in an AI-native org it's the structure the whole product team runs on.

    7 min read

  28. Product Strategy

    AI Killed the Founding Team, Not the PM Job

    The real casualty of a no-engineer SaaS built in nine months isn't the PM or the engineer—it's the technical-plus-business cofounder split.

    6 min read

  29. Artificial Intelligence

    AI-first is a lie your CEO is telling themselves

    Individual AI productivity gains feel like progress but rarely compound, leaving most organizations stuck at Level 1 adoption.

    6 min read

  30. Product Leadership

    Skills Are a Trap

    Betting product architecture on discrete packaged skills is a local-maximum play that loses to systems built around generalized judgment.

    6 min read

  31. Growth

    Consumption Comp Won't Kill ACV, It'll Absorb It

    Databricks' usage-based rep pay isn't the death of bookings comp; it's a maturity stage that only works after ACV comp funds the land.

    7 min read

  32. Product Strategy

    AI-Native Margins and the SaaS Multiplier Lie

    AI-native products run 50 to 65 percent gross margins against 78 to 85 for classic SaaS, and your board deck is comparing incompatible businesses.

    7 min read

  33. Product Leadership

    The PM Role Is Splitting — Pick a Side

    Generalist PM is now a career risk; the market has resolved into five tracks, and staying between them is the slow way out.

    7 min read

  34. Growth

    The Activation Metric Problem

    58% of B2B SaaS runs PLG, but only 34% track activation — that gap is the whole PLG story in one statistic.

    6 min read

  35. Organization Design

    Two-slice pods

    The two-pizza team was sized for a coordination problem AI just removed, so the new unit is three to five people.

    6 min read

  36. Artificial Intelligence

    The AI CapEx Question Every PM Should Ask

    Amazon, Google, and Meta will spend roughly $700B on AI infrastructure in 2026, and that number reaches your product whether you track it or not.

    7 min read

  37. Product Strategy

    Why Full-Stack AI Beats Best-of-Breed

    In AI-native markets, owning the stack from model to distribution beats assembling best-of-breed tools, inverting the SaaS platform orthodoxy.

    7 min read

  38. Artificial Intelligence

    AI Confidence Theater Is Wrecking Your Roadmap

    Performed certainty about AI strategy masks real product uncertainty, and admitting you don't know yet would build better roadmaps than the theater.

    6 min read

  39. Artificial Intelligence

    Your Next Customer Might Be an AI Agent

    PLG 3.0 has to serve non-human users, and the instrumentation, pricing, and onboarding models don't survive the transition intact.

    7 min read

  40. Product Strategy

    Own the Loop

    In any market, value accrues to whoever owns the layer where usage compounds into a proprietary advantage; everything else commoditizes.

    7 min read

  41. Product Leadership

    Most Human Wins

    As AI turns more of the PM job into commodity, the scarce human work stops being the extra and becomes the whole job.

    6 min read

  42. Product Leadership

    What Operator's Memo Is (and Isn't)

    This site is a body of work, not a blog — it exists to argue product positions in public and let them compound.

    5 min read